Audience Building program


Building program


We would like to acknowledge  our partners, The African Culture Fund for enabling us to get back on track with our PR, social media and marketing strategy as well as the execution of our Audience Building Program, through a special grant disbursed to optimize growth, as well as reach client and audience targets.

In order to create platforms for our performing artists, projects and other stakeholders and to reach out to a diverse audience, we initiated our audience-building program in 2003 by organizing productions and events.

Apart from renting out the Dome to a wide range of clients, regular features on Sarakasi Dome’s based own cultural agenda are, amongst others, Friday evening concerts providing a platform to Sarakasi artists, deejays, emcees and musicians, a monthly open mic Hip Hop event, a bi-monthly dance-circus fusion evening event and the annual Sawa Sawa multidisciplinary Festival. Through these activities, Sarakasi strives to give its affiliated artists tools to manage their art, lives and careers more effectively and successfully.

Other Projects

Over the years Sarakasi has implemented many projects. Most projects come and go with available funding or even trends and needs.


This project is funded by the U.S. Embassy Nairobi and was designed to use the arts as a vehicle to promote social change and economic empowerment among vulnerable youth in the coastal region.


Smiles for Change, formerly known as the Sarakasi Trust Hospital Project started in 2006 as an educative artistic intervention.


The organization not only stands for training and capacity building (and related programs and activities) in the performing arts.


From its inception (2001), Sarakasi has built a solid platform for developing East Africa’s natural performing talents into a world-class school for the performing arts.


Sarakasi identifies festivals, performance schools and programs/contracts throughout the world and partners/networks with them to improve performance skills.